Booking software for salons & studios

Your schedule, flowing the way it should.

FlowBook brings your calendar, clients, team, stock and finance into one warm place — and gives your clients a beautiful app to book themselves, anytime.

Start freeSee how it works
4.9 ★
Average rating
98%
Renewal rate
Book with us
April · week 21–27
Mon21
Tue22
Wed23
Thu24
Fri25
Afternoon slots
1:00pm
2:00pm
2:30pm
3:00pm
3:30pm
4:30pm
Confirm — $62 ✨
Booking confirmed
Tue, 2:30pm · Camila
Reminder sent
SMS & WhatsApp · 24h
+$1,640 this week
+18% vs last week
One platform, three languages, two continents
EN · PT · ES
Native multi-language
Stripe · PayPal
Payments for both regions
LGPD · GDPR
Privacy-compliant
Remote-first teams·Multi-region support·Local billing options·Privacy-compliant flows
We get it

Messy calendars, overflowing inboxes, spreadsheet nightmares.

If this sounds familiar — FlowBook was built so it ends today.

📱
Inbox that never sleeps
Clients DM asking for slots, you reply, they ghost, someone else books the same time. You reshuffle at midnight.
📒
Paper book that vanishes
Drops, gets wet, left behind at the shop. Busy Saturday and you can't tell who booked what.
💸
Numbers that don't add up
End of month, what came in? What went to stylists? Stock? Hard to know if your studio is really growing.
All in one place

Your studio running like silk.

Modules designed for people who care for people — and a beautiful app so clients book themselves.

Smart scheduling

One glance, your whole day.

Drag, drop, rebook. Syncs with Google, sends reminders via SMS / WhatsApp, blocks conflicts automatically.

Mon
9:00 · Camila
11:00 · Bea
2:00 · Camila
Tue
10:00 · Camila
2:30 · Julia
4:00 · Bea
Wed
9:00 · Julia
1:00 · Camila
Thu
10:30 · Bea
3:00 · Camila
5:00 · Julia
Fri
9:30 · Camila
11:30 · Bea
2:00 · Camila
SMS + WhatsApp

Reminders that just work.

Auto confirmation, 24h reminder, review follow-up.

Hi Ana! 👋 Your hydration session is tomorrow 2:30pm with Camila. Can you confirm?
Confirmed! 💕
10:42 ✓✓
Simple finance

Money in, money out — no spreadsheet.

Commissions per stylist, category reports, one-click export for your accountant.

$1.1k
Mon
$1.4k
Tue
$0.9k
Wed
$1.7k
Thu
$1.9k
Fri
$2.2k
Sat
Loyalty & referrals

Clients who come back. And bring friends.

Automatic loyalty, referral credit, personalized coupons.

Ana · Loyalty card
6 / 10 ✨
4 visits to a free service
Client app included

Clients book themselves — and love every step.

Branded page with your logo. Service, stylist, time — in 30 seconds. Loyalty auto-accrues.

A
Ana booked
Tue 2:30pm
J
Julia booked
Thu 10:00am
M
Marina rescheduled
Fri 4:30pm
Team & stock

Commission and inventory under control.

Each stylist sees only their own. Stock alerts you when a product is running low.

In 10 minutes

From signup to your first booking.

01

Create your account

Import from paper, spreadsheet or Google. We do the boring part for you.

02

Configure services

Hours, prices, duration, commissions. Drag your team in — it just shows up organized.

03

Share your link

Paste it on Instagram, WhatsApp, your door. Clients can book — right now.

Real stories

"I sleep better with FlowBook."

★★★★★
"I used to answer DMs at 11pm. Now clients book themselves and I just show up. Life-changing."
C
Camila Ribeiro
Glow Studio · São Paulo, BR
★★★★★
"Finance finally clear. I know what I earn — and what I owe the team."
S
Sarah Lopez
Studio S · Austin, TX
★★★★★
"Reminders alone paid the plan back. Zero no-shows this month."
B
Beatriz Alves
Bloom Hair · Belo Horizonte, BR
Simple pricing

Plans that grow with you

Start free. Upgrade when you're ready. No hidden fees.

Free
Perfect to get started
$0/ forever
  • 1 staff member
  • 50 appointments / month
  • 100 clients
  • Basic scheduling
  • Help & support
Start Free
Popular
Basic
For solo professionals
$19.90/ mo
  • 3 staff members
  • 500 appointments / month
  • 1,000 clients
  • Advanced reports
  • Products & Stock
  • Loyalty program
Get Basic
Pro
For growing salons
$49.90/ mo
  • 10 staff members
  • Unlimited appointments
  • Unlimited clients
  • Commissions module
  • Stripe + PayPal payments
  • Custom webhooks
  • Deposit gateway
  • All Basic features
  • WhatsApp reminders
Get Pro
Custom
For enterprise & multi-location
Unlimited seatsMulti-locationSSO + dedicated CSM
Contact sales
FAQ

Questions we hear all the time.

FlowBook is an online platform for scheduling, CRM, and operations management for service-based businesses. It helps organize appointments, clients, services, communications, and daily business workflows in one place. When available, you can also connect your Google account to use features such as authentication or calendar-related functionality.
Native two-way sync. We import existing events and keep both sides in sync.
No. FlowBook works in any phone browser — as beautiful as an app.
Confirmation and schedule reminders are included. Bulk marketing has a predictable per-message cost.
Anytime. Your data stays yours — export to CSV or connect to your next system. No lock-in.
Yes — anything appointment-based: salons, barbers, nails, aesthetics, massage, esthetic clinics.
Your schedule deserves this

Start today — relax tomorrow.

Free forever plan. No credit card. Upgrade anytime.

Start freeSee plans
Free migrationSupport in 3 languagesGDPR + LGPD compliant